This month’s brand image rankings for individual girl group members have been released by the Korean Business Research Institute.
Lisa of BLACKPINK climbed to the top of this month’s ranking with a brand reputation index of 3,828,941, an increase of 91.17 percent from last month. “LALISA,” “MONEY,” and “solo song” were among the top-ranking phrases in her keyword analysis, while “surpass,” “pretty,” and “wonderful” were among the top-ranking related terms.
With a brand reputation index of 3,492,009, aespa’s Winter remained in second place, signifying a 52.43 percent increase in her score since last month.
Jennie of BLACKPINK came in third place with a brand reputation index of 3,397,512, a 28.55 percent improvement in her score since December.
Karina of aespa remained fourth with a brand reputation rating of 3,273,701, while Taeyeon of Girls’ Generation rounded out the top five with an index of 3,096,724.
The rankings were calculated using big data collected from December 16, 2021 to January 16, 2022, and an examination of 579 girl group members’ consumer engagement, media coverage, communication, and community awareness indexes.
Here is the list of top 20 girl group idols who topped the January list:
- BLACKPINK’s Lisa
- aespa’s Winter
- BLACKPINK’s Jennie
- aespa’s Karina
- Girls’ Generation’s Taeyeon
- Girls’ Generation’s YoonA
- BLACKPINK’s Jisoo
- Red Velvet’s Joy
- aespa’s Giselle
- Apink’s Son Naeun
- aespa’s Ningning
- Red Velvet’s Irene
- Red Velvet’s Wendy
- IVE’s Leeseo
- Girls’ Generation’s Yuri
- Red Velvet’s Seulgi
- Girl’s Day’s Hyeri
- Girls’ Generation’s Hyoyeon
- DIA’s Somyi
- MAMAMOO’s Wheein
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