August brand reputation rankings for boy groups have been released by the Korean Business Research Institute.
With a brand reputation index of 7,989,686, BTS topped the list yet again in August. This is a 38.07% increase compared to the numbers they got in July and the 51st consecutive week they have been atop this list. They had “Jimin,” “J-Hope” and “Jungkook” as the top-ranking phrases in their keyword analysis, and “resume,” “appear” and “surpass” as their top-ranking related terms.
With a brand reputation index of 4,611,7996, Hybe labelmates Seventeen also maintained their second place spot on the list this month. This marks an increase of 17.92% from their brand reputation index numbers last month. NCT also held onto the third spot with an index of 2,574,617. WINNER and EXO rounded up the top five spots at fourth and fifth places, respectively.
The rankings were calculated using big data collected from 13 July to 13 August, and an examination of many boy groups’ consumer engagement, media coverage, communication, and community awareness indexes.
Here is the list of top 50 boy groups who topped the August list:
- Super Junior
- THE BOYZ
- MONSTA X
- Stray Kids
- Wanna One
- Golden Child
- Block B
- Teen Top
- Xdinary Heroes
- Sechs Kies
What do you think about this list? Tell us in the comments!
Cover Photo Source: Twitter/bts_bighit, pledis_17