This month's brand image rankings for individual boy group members have been released by the Korean Business Research Institute.
BTS member Jimin is back to being number 1. His brand reputation index increased 1.23 percent from last month amounting to 7,258,554. “Instagram,” “honorary diploma,” and “appendix surgery” were among the top-ranking phrases in his keyword analysis, while “recover,” “return,” and “surpass” were among the top-ranking related terms.
Kang Daniel secured the second place spot with a brand reputation index of 7,071,135 and Lee Junho from 2PM placed third with 4,741,167 brand reputation index. BTS members V and Jin rounded up the top five spots.
The rankings were calculated using big data collected from 19 January to 18 February, and an examination of many boy groups’ consumer engagement, media coverage, communication, and community awareness indexes.
Here is the list of top 20 boy group idols who topped the February list:
Wanna One’s Kang Daniel
2PM’s Lee Junho
ASTRO’s Cha Eun Woo
WINNER’s Lee Seung Hoon
Super Junior’s Kim Heechul
Super Junior’s Kyuhyun
Super Junior’s Choi Siwon
WINNER’s Song Mino
Wanna One’s Kim Jae Hwan
Wanna One’s Park Ji Hoon