September brand reputation rankings for boy groups have been released by the Korean Business Research Institute.
With a brand reputation index of 9,734,185, BTS topped the list yet again in September. This is a 21.83% increase compared to the numbers they got in August and the 52nd consecutive week they have been atop this list. They had “expo,” “Busan concert” and “military service exemption” as the top-ranking phrases in their keyword analysis, and “perform,” “suspicious” and “hold” as their top-ranking related terms.
With a brand reputation index of 4,745,420, Hybe labelmates Seventeen also maintained their second place spot on the list this month. This marks an increase of 2.90% from their brand reputation index numbers last month. THE BOYZ rose up to the third place spot this month with an index of 4,297,527 which is an incredible 98.63% increase compared to their index numbers last month. NCT and Monsta X rounded up the top five spots at fourth and fifth places, respectively.
The rankings were calculated using big data collected from 10 August to 10 September, and an examination of many boy groups’ consumer engagement, media coverage, communication, and community awareness indexes.
Here is the list of top 50 boy groups who topped the September list:
- THE BOYZ
- MONSTA X
- Super Junior
- Stray Kids
- Wanna One
- Golden Child
- Block B
- F.T. Island
- Teen Top
- Sechs Kies
What do you think about this list? Tell us in the comments!
Cover Photo Source: Twitter/bts_bighit, pledis_17