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Cover image for Star Brand Reputation Rankings For May Is Here
Ane Reyl
Ane Reyl

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Star Brand Reputation Rankings For May Is Here

The monthly Brand Reputation Rankings for Stars have been announced for this month. Legendary soccer player Son Heung Min topped the list this month thanks to him winning the Premier League Golden Boot.

With a brand reputation index of 19,683,035, Son Heung Min saw a meteoric 230.48 percent increase in his score compared to last month. Lim Young Woong mentainted his second place spot and boy group BTS dropped down to third this month with brand reputation rankings of 9,786,918 and 8,132,704 respectively.

Additionally, legendary soloist PSY, and soloist and actress IU got fourth and fifth in the list with a brand reputation index of 6,814,988 and 6,716,331, respectively.

The rankings were calculated using big data collected from 29 April to 29 May, and an examination of the singer's consumer engagement, media coverage, communication, and community awareness indexes.

Here is the list of the top 30 stars with the highest Brand Reputation Rankings for this month:

  • Son Heung Min
  • Lim Young Woong
  • BTS
  • PSY
  • IU
  • Blackpink
  • Son Suk Ku
  • Lee Chan Won
  • Kang Daniel
  • Ryu Hyun Jin
  • Red Velvet
  • Twice
  • Kim Joon Ho
  • Kim Hye Soo
  • NCT
  • Kim Jong Kook
  • (G)i-dle
  • Yoo Jae Suk
  • Lee Byung Hun
  • Lee Jung Jae
  • Seventeen
  • Girls’ Generation’s Taeyeon
  • Young Tak
  • Ma Dong Seok
  • Bigbang
  • Girls’ Generation
  • Song Ga In
  • Son Ye Jin
  • Jeong Dong Won
  • Lee Seung Gi

What do you think about this list? Tell us in the comments!

Cover Photo:, Youtube/KOREA Dispatch, Beer2Day
CC BY-SA 2.0, CC BY 3.0, CC BY 4.0

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